Inspired by a recent video from Adam Mosseri, head of Instagram, today’s episode is dedicated to one of the app’s older features - Instagram Stories. It may not be as shiny and new as Reels or Threads, but it’s still a valuable marketing tool, not to mention Franky’s favourite place to hang out online!

We chat about how we use Instagram Stories, the pros and cons of the platform, and the types of content we share. We also discuss the role of DMs and share some tips for showing up and telling stories of your own.  

Links and Further Reading

How the Algorithm Works 

 

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