Weighing in on the Way In with Maureen Aladin

Weighing in on the Way In with Maureen Aladin

Maureen Aladin

Hey Everybody, I’m Maureen Aladin the founder and creative director of TWELVE18 Media a NY/LA based production company specializing in digital. Broadcast. Content magic along with social media consultation. This is my podcast Weighing in on the Way In where I speak to dynamic women behind the scenes in the entertainment industry and find out everything they did and didn’t do to land their current career position.

How a Failed Dance Audition for Beyoncé Unlocked Chazeen Pemberton's Passion for Producing

How a Failed Dance Audition for Beyoncé Unlocked Chazeen Pemberton's Passion for Producing

In this episode we're weighing in on Chazeen Pemberton's way in! CHAZEEN is a New York-based creative best known for her contributions to broadcast television and digital media. Collaborating with Music Choice, Complex, BET, and Samsung as a producer, speaker and host has positioned her to work on projects featuring the likes of Cardi B., DJ Khaled, Selena Gomez, Lecrae, Carrie Underwood, J Balvin and much more. Often known in social circles for her rich resourcefulness and easygoing ins

May 26, 2024 • 53:03

Meet the Producer Behind Angie Martinez's IRL Podcast | Brittany Ortiz

Meet the Producer Behind Angie Martinez's IRL Podcast | Brittany Ortiz

In this episode we're weighing in on Brittany Ortiz's way in! From starting out as Angie Martinez's personal assistant to rising up as her producer on one of the hottest podcasts - In Real Life, Brittany Oritz is stepping into herself as a powerhouse producer and it's glaringly apparent that she is on her way to claiming the same title as a Director in the very near future.

Apr 25, 2024 • 49:18

Prioritizing Self-Care: Keys to Sustainable Success | Director Diamonde Williamson Ways In

Prioritizing Self-Care: Keys to Sustainable Success | Director Diamonde Williamson Ways In

On this episode of the podcast, we're weighing in on Diamonde Williamson's way in. Diamonde Williamson is Founder and CEO of third and wonder production house, the go-to media and production company for black women and black culture – specializing in branded, documentary, and unscripted formats. She's created hundreds of videos for notable clientele like: The Oprah Winfrey Network, Google, Warner Bros., Essence, and more. The multi-hyphenate thrives in her ability to tell authentic

Feb 18, 2024 • 35:47

How Kanyessa McMahon landed the cover of Black Enterprise in her early 20s

How Kanyessa McMahon landed the cover of Black Enterprise in her early 20s

On this episode of the podcast, we're weighing in on Kanyessa McMahon's way in. Kanyessa McMahon is a powerhouse! Armed with a BA from Pratt Institute and dual graduate degrees from New School in Media Studies and Media Management, she's a triple threat in the ever-changing world of mass media. With 12+ years of experience, she's left an indelible mark working globally with top athletes and entertainers. Kanyessa has shaped the voices of leading brands creating authentic cont

Jan 6, 2024 • 40:51

How working with Wu-Tang Clan set creative director Fab Roc up for Success

How working with Wu-Tang Clan set creative director Fab Roc up for Success

Today we're weighing in on Fab Roc's way in. Fab Roc is a creative powerhouse with a diverse skill set. As a seasoned creative director, writer/producer, DJ and Reiki, Fab Roc brings over 5 years of expertise in directing marketing and ad campaigns, developing compelling video content, and crafting promotional campaigns, movie, and television trailers.Her passion lies in storytelling through a unique, authentic, and eye-catching lens. Fab Roc's portfolio boasts notable projects, i

Dec 20, 2023 • 51:44

How DeMira Pierre landed her role at YouTube

How DeMira Pierre landed her role at YouTube

DeMira Pierre is an accomplished producer and executive who has worked with a variety of media outlets such as BET Networks, Buzzfeed, iheartMedia and at YouTube as the Creative Executive of Racial Justice & Impact. In this first episode of Season 2 of Weighing In On the Way In w/ Maureen Aladin, DeMira Pierre discusses being a pioneer in the world of podcasting, using Twitter to reach out to movers and shakers in the industry, applying to jobs she did not "qualify for on paper,"

Dec 6, 2023 • 59:26

Happy New Year ‘21

Happy New Year ‘21

2a thoughts in this new year. Change, Distractions and finding that quiet space. --- Support this podcast: https://podcasters.spotify.com/pod/show/maureen-aladin/support

Jan 10, 2021 • 3:13

How Stacey Carr landed her position as Senior Director of Unscripted Development at Nickelodeon

How Stacey Carr landed her position as Senior Director of Unscripted Development at Nickelodeon

Stacey Carr currently serves as the Senior Director of Unscripted Development at Nickelodeon. Alongside her team, she develops and oversees a variety of development projects, including specials and series like Top Elf. Prior to Nickelodeon, Ms. Carr served as Director of Original Unscripted Development at Endemol Shine North America, developing various projects for broadcast, streamers, and syndication. Ms. Carr also spent 4 years working in Programming and Development for OWN:

Dec 28, 2020 • 50:03

How Tina Shakiyah created the popular web series "College Boyfriends"

How Tina Shakiyah created the popular web series "College Boyfriends"

Tina Shakiyah Powell is a director, producer, songwriter, and screenwriter. She is known as a compelling storyteller, who is passionate about stories that are relatable, truthful, and fearless. At the age of 10 years old, she started writing her first book which turned into a monologue of her very first play at BRAVA THEATER FOR WOMEN in San Francisco, CA. Tina decided to pursue her passions with acting and attended Clark Atlanta University. She self-studied and self-taught herself filmmak

Dec 12, 2020 • 47:38

How Selena Hill became a Digital Editor / On-Air Talent with Black Enterprise

How Selena Hill became a Digital Editor / On-Air Talent with Black Enterprise

Selena Hill is an award-winning writer, on-air personality, public speaker, event host, and content creator with a passion for empowering marginalized communities. She currently works as the Digital Editor for Black Enterprise, where she covers entrepreneurship, race, culture, and politics. She also conducts on-camera interviews with the likes of Wendy Williams, Spike Lee, and Stacey Abrams. Selena received The New York Association of Black Journalists Award f

Nov 26, 2020 • 46:58

How Robin Ayers went from Fashion Stylist to working with Brandy, interviewing A-list celebrities & building BILLIONAYERS

How Robin Ayers went from Fashion Stylist to working with Brandy, interviewing A-list celebrities & building BILLIONAYERS

Robin Ayers is a well known Entertainment Reporter/Host and Motivational Speaker who brings you inspiring and motivational stories from your favorite celebrities and everyday achievers. Her goal is to inspire you to overcome every challenge in your life, discover your purpose and walk boldly towards your dreams. Often utilizing her own life’s challenges and triumphs, Robin speaks with a down to earth, yet very impactful real attitude. Her infectious and likable spirit is unmatched and has lead h

Nov 14, 2020 • 47:40

How Raven Carter landed jobs at Bet, MadameNoire, Bossip and the Tamron Hall Show

How Raven Carter landed jobs at Bet, MadameNoire, Bossip and the Tamron Hall Show

I met today’s guest through our mutual sister friend Author/Beautypreneur Africa Miranda. I produced the AM show when it came to LA and our next guest not only produced the entire show, but directed it as well. Raven Carter is a multi-talent video producer whose work in the media industry spans almost two decades. She is best known for creating original video content for lifestyle and entertainment websites such as bet.com, madamenoire.com, bossip.com, ceilingbreakers.com, hiphopwired.com

Oct 31, 2020 • 1:13:01

How Candace Newman landed her job at Live Nation and Founded Live out L!VE

How Candace Newman landed her job at Live Nation and Founded Live out L!VE

Candace Newman is the Senior Tour Director of US Concerts and Touring at Live Nation Entertainment. As one of the few women of color in the male-dominated booking and touring space, Candace was fueled by her professional journey and desire to open doors for more diverse faces. In 2019, Candace founded Live Out L!ve. Its mission is to educate and empower more diverse leaders in the live music industry. Follow Candace on IG @pytcandace The path is never straight and the pursuit is some

Oct 31, 2020 • 1:16:25

How Angela Sumner landed a job at Refinery29 & Revlon

How Angela Sumner landed a job at Refinery29 & Revlon

Angela Sumner is the Creative Director of Content at Elizabeth Arden (REVLON). In this episode, find out more about her career blueprint from Nordstrom to Refinery29 and now REVLON. Follow Angela on IG @angecan The path is never straight, and the pursuit is sometimes rocky, but the passion is always there. #weighinginonthewayin

Oct 16, 2020 • 1:07:13

How Mariah Bailey landed her job at NBCUniversal’s The Maury Show

How Mariah Bailey landed her job at NBCUniversal’s The Maury Show

Mariah Bailey is a segment producer on NBCUniversal’s The Maury Show. She graduated with a BFA from NYU's Tisch School of the Arts in Drama and Producing. Her skill sets span beyond broadcast and extend to producing live events such as musical showcases, plays, festivals, concerts, operas, galas and high end fundraising events. A true producer in every sense of the word, Mariah understands everything it takes to take a project from inception to execution and beyond! The path is

Sep 29, 2020 • 57:08

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