Ten days ago I sent an SMS to my warm network offering a free AI Business Assessment. Five business owners said yes. By Friday, I'd run five 20-minute calls, delivered five custom AI roadmaps, and identified between $1,560 and $17,400 of monthly value waiting to be unlocked.

Lewis, a construction and landscaping director in Melbourne, replied: "What once felt overwhelming now feels exciting."

This episode is the story of those 10 days — the SMS that started it, the five calls, the numbers, and the offer that's now live at jakewoodhouse.io/ai-assessment 

Chapters

• 00:00 — Lewis testimonial
• 02:00 — Why I paused The Durable Man
• 04:30 — The Deloitte stat that flipped a switch
• 06:30 — The SMS experiment
• 09:00 — The five calls
• 14:00 — The numbers
• 17:00 — The system: Zoom → Claude → Gamma
• 19:30 — The offer & the guarantee
• 22:00 — The Rova experiment and AI slop
• 25:00 — Final thoughts & how to take this up

In This Episode

• Why I paused The Durable Man and what my wife saw that I didn't
• The Deloitte Nov 2025 stat that flipped a switch (1 in 3 Aussie businesses don't know where to start with AI)
• The 60-word SMS that got an extraordinary reply rate
• Five businesses, five roadmaps:
• Mat (landscaping) — automating labour metrics on invoices
• Lewis (construction & landscaping) — AI for design mockups
• Paul (retail) — winning back time for marketing across 300 suppliers
• Tom (mould inspection) — compacting 12 hours of reporting
• Pete (accounting) — $17,400/month of billable time leaking into admin
• The system: 20 min Zoom → Claude → Gamma → 48-hour PDF
• Why the report pays for itself in month one (and why I'll refund if it doesn't)
• The Rova experiment and why human stories still beat AI slop

The Offer

AI Business Assessment — $999 AUD

• 20-minute Zoom call
• Bespoke PDF report delivered within 48 hours
• Two tiers in every report: 4 low-hanging-fruit you can implement this week, 3 longer-term projects worth scoping
• Report-Pays-For-Itself guarantee — full refund if the monthly ROI identified doesn't exceed the cost

Book yours: jakewoodhouse.io/ai-assessment 

Links & References

• Via this gdoc

Take Action:

1. Run an Australian business? Book a call at jakewoodhouse.io/ai-assessment 
2. Know someone who would benefit? Forward this episode.

Connect

• Web: jakewoodhouse.io 
• Email: hi@jakewoodhouse.io

The gap isn't access. It's knowing where to start.