Podcast Ad Rep Companies in Big Trouble #520

Podcast Ad Rep Companies in Big Trouble #520

New Media Show

We discuss the 25-40% drop in ad bookings that podcast ad companies are seeing and the massive losses they are taking due to revenue guarantees given to podcasters when the economy was on fire. We expect to see massive cost-cutting measures taking place across most ad rep firms.

The post Podcast Ad Rep Companies in Big Trouble #520 appeared first on New Media Show.

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